DeployMass facilitates the adoption of clean energy technologies by public or public-interest customers to support the growth and development of Massachusetts-based companies while providing broader public benefits.

DeployMass is a two-phase program, first assessing the technical and commercial readiness of emerging technologies, and then providing support to connect viable and impactful technologies with the customers looking to adopt them.

Companies apply for inclusion in the program and are then reviewed by a third-party technical expert to assess the technology readiness level (“TRL”) of products developed by applicants. Only products that are deemed ready for the commercial market will be placed on the DeployMass Commercially-Ready Technologies (“CRT”) List. Program funding to support a deployment with a customer is limited to products included on the CRT List.

The DeployMass program also offers technical assistance funding to conduct feasibility studies, market potential assessments, and related support services. Technical assistance funding is not limited to products on the CRT List. The results of any product technical, feasibility, or market analysis conducted under the Program will be used in any subsequent CRT List evaluation of that product. As indicated above, deployment funding is limited to products already included on the CRT List.

Applicant Company Eligibility:

Funding paths are available for Massachusetts-based technology developers of any size as well as small technology developers based outside of Massachusetts (contingent upon establishment of a presence in the Commonwealth). In addition, funding is available for small Massachusetts-based companies distributing technologies that were developed outside of the Commonwealth.

Please see the definition of a small business as outlined by the United States Small Business Administration’s “Table of Small Business Size Standards.”

Product Eligibility:

The relevant product must have a minimum TRL of 8; qualify as a clean energy technology based on the definition in MGL Chapter 23J Section 1; and provide a meaningful value proposition to the product’s intended customer. The product must also have less than $500,000 in sales or fewer than 5 deployments (whichever is larger).

Eligible Customer Types:

Eligible customers include public entities (including state and quasi-state agencies, authorities, municipalities or public academic institutions) and “public interest” entities (such as hospitals, private colleges and universities, and affordable housing developments). For the purposes of the Program, the Commonwealth’s electric and gas delivery utilities qualify as public interest entities. The status of a costumer as a "public interest" entity is at MassCEC's sole discretion.

For Companies:

Applications for the CRT List:

In order to apply for inclusion on the CRT List, companies must submit an application. Applicants may be required to complete a 40-minute interview with the technical consultant to be eligible for CRT List review.

MassCEC is currently accepting applications for the CRT List on a rolling basis.

For large companies or any company based outside of Massachusetts, CRT List applications must also be accompanied by a Project Funding Request for a project or study associated with a specific eligible customer within the Commonwealth.

Small companies located in MA may apply for inclusion on the CRT List without having identified a specific project or customer site.

Applications for Funding:

Companies seeking project or technical assistance funding under the Program must submit a Project Funding Request that follows the template provided by MassCEC. Project Funding Requests must identify the customer site, describe the proposed project, and provide a breakdown of the project’s budget and value proposition.

Applicants are encouraged to discuss a potential project with MassCEC prior to submitting a Funding Request. Funding Requests are evaluated and awarded on a case-by-case basis and are subject to funding availability.

For Customers:

There is no formal application process for customers. Eligible entities interested in one (or more) of the technologies on the CRT List should reach out directly to the company or to DeployMass program staff at to discuss potential partnerships.

Funding Limits:

Funding eligibility is based on company location (inside vs. outside Massachusetts), relationship to product (technology owner vs. distributor), and size (SBA-qualified small business or not). These are broken down as follows:

Applicant Type

Maximum Project Funding (Smaller of…)

Maximum Technical Assistance

MA-based qualifying small technology developer

  • 75% of project cost; or
  • $250,000


MA-based large technology developer

  • 50% of project cost; or
  • $100,000


MA-based qualifying small technology distributor

  • 33% of project cost; or
  • $100,000


Qualifying small technology developer outside of MA

  • 25% of project cost; or
  • $100,000



What types of companies are applying to the program?

The program is open to clean energy technology companies seeking to do business with public or public interest entities and have a product that (1) has a Technology Readiness Level (TRL) of 8-9 (as determined by the NYSERDA TRL calculator); and (2) can provide meaningful and demonstrable value to customers while reducing GHG emissions. To view a list of technologies currently approved for the Program, visit our Commercially-Ready Technologies Page

How do you determine whether a company is a “Massachusetts-based company”?

In order to be eligible for the Massachusetts funding options of the program, applicant companies must currently have and maintain a majority of the following functions in Massachusetts:

  • Company Headquarters (primary executives located in Massachusetts)
  • Primary research and development operations
  • Primary manufacturing operations
  • Primary sales & marketing office

For a company that does not have all four functions (e.g., a company that does not have a manufacturing operation), a majority of the functions the company does have must be located in Massachusetts. If a selected applicant does not maintain these requirements, the award will be subject to rescission/cancellation by MassCEC.

What constitutes “establishing a Massachusetts presence”?

Applicant companies based outside of Massachusetts must hire at least one full-time employee in Massachusetts, as demonstrated by a signed offer letter or employment contract, to qualify as having established a presence in the Commonwealth. The employee must have a Massachusetts business address. Co-working spaces are acceptable. Virtual membership in a Massachusetts incubator does not constitute establishment of a Massachusetts presence.

How soon after award does the non-Massachusetts based company need to establish a Massachusetts presence?

In order to contract with MassCEC, a non-Massachusetts based company must establish a Massachusetts presence within three months of award notification. If the timeline is not met, the company may reapply for the award once the eligibility requirement has been met. 

How should a public entity or public interest entity who is interested in deploying a CRT-Listed technology engage in the program?

Any entity interested in the program should review the Commercially-Ready Technologies List to see if there are potential products or services that would fit its needs.  Representatives should feel free to reach out directly to CRT companies, or to MassCEC at

When are applications due?

Applications for the CRT List and Funding Requests are reviewed on a rolling basis. CRT List Application materials can be found here. Funding Request materials can be found here

Can a company apply with multiple products or technologies and should they submit multiple proposals for the CRT List?

If a company has more than one product or technology that may be eligible for the program, the company should submit a CRT application for each technology. A company is eligible to request funding and technical assistance in support of a specific deployment for each individual technology on the CRT List. Eligibility for CRT List inclusion is assessed separately for each product. Similarly, eligibility for project funding is assessed separately for each project.

Has MassCEC had successful matches?

Yes! The Program has resulted in multiple projects conducted at public or public interest sites throughout the Commonwealth. For an example of a successful DeployMass project, please check out XL Hybrids’s success story.

The DeployMass Program was launched in 2014 as the “Massachusetts as a First Customer Program” in response to the barriers and challenges facing both public entities and innovative cleantech and water innovation companies in working together to save the Commonwealth energy and public dollars.

In 2018, the program underwent significant design updates with the goal of increasing its value and visibility to companies seeking early customers. In addition, the updates sought to expand the eligible customer type to include public interest sites/entities rather than focusing solely on public (i.e., federal, state, or municipal) customer sites.

The goal of the DeployMass Program is to support clean energy technology companies seeking to expand their customer base by de-risking and incentivizing the deployment of those technologies by public sector and public interest entities (including state and quasi-state agencies, authorities, municipalities, public academic institutions, hospitals, private colleges and universities, or affordable housing developments) through the pre-validation of the commercial readiness of the technology via the CRT List. MassCEC works with these companies to provide technical and financial assistance in connecting their technologies with public entities.

Through the program, MassCEC is committed to providing one or more of the following forms of support to awardees:

  • Providing a grant to buy down the cost of a selected company’s product, contingent upon the entity’s agreement to purchase the applicant’s product; and
  • Offering varying technical assistance as needed by a selected company.

MassCEC hopes to provide valuable exposure to participating companies by connecting them with high-visibility public sector and public interest customers. By assisting with the deployment of CRT-listed products at these entities, MassCEC also hopes to help public entities save taxpayer money by driving down energy use and costs.